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Can You Afford a Marketing Team?
Written by Jackie Carrillo, a content coordinator and contributor who writes on technology, marketing, business management and education. For high-achieving startup founders and entrepreneurs, marketing might feel like a no-brainer to tackle on your own. Plus, today’s online marketing platforms make it… Read more »
Categories: BUSINESS GROWTH PR/MARKETING
Tags: in-house marketing jackie carrillo Jackie Roberson marketing social media
What Are Brand Ambassadors and How Can You Use Them?
Written for EO by Jessica Thiefels, social media coach and organic marketing consultant. Consumers are tired of being marketed to, especially on social media. In fact, 74 percent of millennials and generation Z consumers don’t want to be targeted by… Read more »
Categories: Best Practices general PR/MARKETING Sales
Tags: brand ambassadors marketing product launch social media
The Five-Step Formula to Increased Instagram Engagement
Written for EO by Anand Srinivas. Instagram is a social media behemoth with more than 800 million active users every month. Recent surveys show that nearly 80% of Instagram users follow at least one business. Close to… Read more »
Categories: PR/MARKETING
Tags: Anand Srinivasan engagement Hubbion Instagram marketing social media
How to Use Social Media In Your Event Marketing Strategy
Written for EO by Raul Harman, editor in chief at Technivorz blog. What if you threw a party and nobody came? The chances of this happening in the age of Facebook and Twitter are slim, right? Even so,… Read more »
Categories: general PR/MARKETING Public Relations
Tags: Event Marketing Strategy marketing public relations Raul Harman social media strategy Technivorz
Harnessing the Power of Facebook Live
By Rick Martinez There is a lot of chatter these days about culture, strategy and how to hire “A-players” for your company … but I’m a super-simple fella: I want to know all about Facebook… Read more »
Categories: Best Practices Media members PR/MARKETING Public Relations Technology Video
My Biggest Takeaways from the Forbes Under 30 Summit
By Taylor Collison, Data Analytics Manager at the Entrepreneurs’ Organization At this year’s Forbes Under 30 Summit, it was easy to see the impact the speakers have had in their respective areas. From US Olympic… Read more »
Categories: Entrepreneurial Journey FINANCES general PR/MARKETING
Tags: Forbes Under 30 Summit social media speakers Taylor Collison uncertainty
How I Make it Impossible to Look at Email During Vacation
This article was originally published on The Wall Street Journal‘s website. Brian Scudamore ( @BrianScudamore) is the founder and CEO of O2E Brands, which includes 1-800-GOT-JUNK?. We all know people who go on vacation, only to… Read more »
Categories: Best Practices Entrepreneurial Journey FINANCES members Productivity Technology
Tags: brian scudamore burnout email o2e brands social media technology
The Modern Sponsorship
By Anam Zahra, EO’s Affinity Partnerships & Alliances Coordinator Gone are the days when splashing logos throughout convention centers was enough. Today’s event sponsors want a return on investment through direct interaction with event attendees…. Read more »
Categories: Best Practices Guest contributors Make a Mark Media Partnerships PR/MARKETING
Tags: #EOeconomy Anam Zahra consumers EOXpo experiential marketing marketing social media sponsorship
Top 12 Social Media Posts of 2015
2015 was a year of expansion and change at EO. In addition to launching 9 new chapters across the globe, our new CEO, Vijay Tirathrai began the fiscal year with the theme EO Together. Here… Read more »
Categories: EO News general Media
Tags: #EOlooksback eo social media