
Mobile Marketing is the Future of Small Business Nomads
By Marsha Ralls
As the owner of a commercial art gallery for more than 24 years, I never imagined that people would buy art online, or that I would be selling to them without any prior relationship or connection. I had seen the importance of developing mutual trust and respect with clients, and per tradition, I would nurture these working relationships over a period of years. However, I was proven wrong; while I have continued to spark and build new connections around the world as an art consultant, I’ve done so remotely with the ability to work anywhere. I’ve heard companies refer to someone like me as a “nomad,” and I know many entrepreneurs who fit this class of professionals.