Starla Tyler hasn’t pitched her business on Shark Tank. She didn’t graduate from Harvard or another prestigious Ivy League school. She doesn’t even have a business degree.

And yet, the 34 year-old former teacher and mother of two from Highland, California, recently passed a milestone most entrepreneurs aspire to but few achieve. In 2015, after less than four years in business, her toy makeup company Little Cosmetics generated over $1 million in sales. She’s on track to do even more this year. Sales for the first quarter of 2016 were triple what they were in the first quarter of 2015.