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Recent Articles

15
Sep
Rio

Three Lessons Learned for Business Growth

By Rowena Crosbie, an EO Iowa member and president of Tero International

It was 1993, and my first business idea was to provide presentation skills training to professionals who believed that competitive advantage was due to the ability to communicate persuasively and confidently. The business start-up consisted of US$200 in the bank, a spare bedroom as an office, and two house cats that served as my vice presidents of the company. A lot has happened in 20 years. Read moreRead more

12
Sep
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How to Ensure a Successful Mobile App Rollout

by Will Scott, an EO Chicago member and president of Lextech Global Services.

Mobile apps have the ability to improve the way we do business by streamlining inefficient workflows. However, mobile apps only work if people use them.

In essence, mobile apps are changing the way we do business, and change can be scary. Imagine the difficulties of getting dozens, hundreds or thousands of individuals to embrace change. Read moreRead more

12
Sep
Jon Macdonald 3

Your Digital Brand Needs to Stop Yelling and Start Listening

By Jon MacDonald, founder and president of The Good, and member of EO Portland

This may come as a shock but on the other side of the screen displaying your website is a human being. Not a user, a visitor or a hit, but a real, “live” human being with a specific task in mind. This person has come to your website to accomplish this task, and if your web website is optimized to help them, not only do you “win,” but your customer “wins,” as well.

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11
Sep
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How I Built a Business in a Foreign Land

By Ishwar Chugani, an EO U.A.E. member and managing director of Giordano Middle East

In 1979, right after graduating from university, I left my home in the Philippines and moved to Dubai. It created quite a stir. My family had its own business, and I was expected to take the helm. But I wanted something different for myself. I joined a Dubai-based group of companies and was tasked to open and operate the first family entertainment center in Dubai. Read moreRead more

11
Sep
Moonlake Lee

The Many Benefits of Spousal Forums

By Moonlake Lee, Spousal Forum Moderator, EO Singapore

Given its popularity and accomplishments, it’s easy to see why EO Singapore is recruiting members to start a second Spousal Forum* just months after launching its first.

Before the W3 Spousal Forum was officially launched in early 2014, prospective Forum members organized a year-end charitable fundraiser on behalf of the EO Singapore chapter and successfully raised SG$62,000 for the Make-A-Wish Foundation. This year, the W3 Spousal Forum will be working closely with the Singapore chapter to host the Asian Bridge Forum in November. And plans are underway to create a special program for the accompanying spouses and partners.

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