Public relations is a tricky and yet critical factor for any business. Startups can thrive or fail based on their public relations. So it’s critical for entrepreneurs to build PR plan for their business. Below are four… Read more »
Categories: FINANCES PR/MARKETING Public Relations
By Jeff Bradford, EO Nashville member When my wife and I joined 60 other members of the Entrepreneurs’ Organization’s Nashville chapter for a retreat led by Hindu priest Dandapani, I was skeptical. Like most baby… Read more »
Categories: Coaching Inspirational Media PR/MARKETING
Tags: Bradford Group creativity customer Dandapani eo nashville focus Hindu Jeff Bradford marketing pr retreat
I keep a Post-It on my wall with a quote from a professor at my alma mater, Harvard Business School: “Strategy is about setting yourself apart from the competition. It’s not a matter of being… Read more »
Categories: Coaching FINANCES PR/MARKETING
Tags: Authority Bea Wray branding content marketing entrepreneur Forbes Books Harvard Business School marketing pr startup
If you think you aren’t being judged by the caliber of your executive assistant, think again. Your executive assistant is your face to the world, your brand ambassador and your ultimate PR person. That being… Read more »
Categories: FINANCES Guest contributors LEADERSHIP WOMEN ENTREPRENEURS
Tags: #EOeconomy executive assistant Jan Jones personality pr qualifications
Understanding the How’s and Why’s about Hiring a PR Agency for Your Business By Robert Udowitz, special to Overdrive and a principal of RFP Associates Too often companies grumble about their experiences with public relations… Read more »
Categories: FINANCES PR/MARKETING Public Relations
Tags: best practices communications hiring lessons learned marketing pr rfp associates robert udowitz tips
By Ronn Torossian, an Overdrive contributor and president/CEO of 5W Public Relations Sometimes, when people try to boil public relations down to the lowest common denominator, they focus too much on the method and not… Read more »
Categories: Best Practices Public Relations
Tags: 5W Public Relations entrepreneurs' organization (EO) eo pr relationships Ronn Torossian
By Mickie Kennedy, founder of eReleases Remember when you were a kid and mom would make you a PB&J for lunch? You would always eat the insides of the sandwich (cut into triangles, of course!)… Read more »
Categories: general
By Mara Conklin, president and founder of Clarus Communications, a results-driven public relations and social media firm. Executives pondering an exit strategy for their company, such as an IPO, an acquisition or venture capital funding, work… Read more »
Categories: general
Tags: best practices exit marketing pr public relations sell a business tips
By Renee Rouleau, an EO Dallas member and CEO and president of Renee Rouleau Skin Care. It’s a fact: celebrities drive sales. For years, large companies intent on increasing sales and enhancing their image have… Read more »
Categories: general
Tags: best practices celebrity entrepreneurs' organization eo famous lessons learned marketing pr public relations sales tips
How to Bring Your Concept to Market – Inc.com: Once you know your customers intimately—who they are and what they want—you are ready to roll out your great new product or service. Five Steps to… Read more »
Categories: general
Tags: business technology concept exposure market marketing pr public relations publicity talk show televsion willow creek
