How to Cold Call Big Customers – Inc.com: Terrified by the thought of making a cold call? Does the thought of ringing a Fortune 500 firm and asking a high-profile executive for some face time give you goose bumps? There’s good cause to be anxious about cold calling.
Why the Network is Everything – Entrepreneur.com: Hollywood producer Jerry Weintraub recently published a great memoir called When I Stop Talking, You’ll Know I’m Dead that illustrates the power of the network. In it, he tells story after story about how a relationship, properly maintained, brought him further along in his business than anything else.
