3 Powerful Steps to Write Your Brand Story
Effective storytelling can be all the difference as you create your company’s brand.
John Cinquina, an Entrepreneurs’ Organization (EO) member from Perth, is the CEO of Red Meets Blue Branding – a brand strategy agency – and author of Build Great Brands. We asked him about the best way to craft your own brand’s story and why it will be valuable. Here’s what he had to say.