By Doug Kisgen, an EO Kansas City member and CEO of Kisgen Group, Inc.

Are you on the podcasting bandwagon yet? If not, you might want to get on it … and quick! Here are just a few reasons why:

• Several 2015 cars are going to come standard with a podcasting app. Those who love podcasts will be able to link up with just a click of a button. Missing out on the commuters could mean you’re missing out on business. It’s not safe to talk on the phone, and they’ve outlawed texting in the U.S. for the same reasons, but no one’s outlawed podcast listening! Take advantage of this captive audience.
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