By Sid Bala, an EO Chicago member, and president and CEO of alligatortek

A company using technology to run their business may not have a CIO, but each member of the team should think like one. In today’s business landscape, the success and profitability of a company is more dependent on smarter IT and new software. In the day-to-day operation of your business, system and process bottlenecks highlight opportunities for growth and a better bottom line. Do you know how to recognize these opportunities, and how to leverage software solutions that transform bottlenecks from a negative into a positive? Here are five business values where custom software can improve results.