
A Millennial’s Perspective: Creating Buy-In with a Winning Company Culture

Written by Jeff Naeem
Company culture is a feeling, an emotional component. It’s how all the stakeholders—employees, owners and customers—interact with the business. Simply put: The product or service that the company delivers is its function, but the feeling people have working on that product or service and the feeling that clients have buying that product or service is the culture.
Where does an organization’s culture come from? It’s an outgrowth of the founder’s passion. The culture encompasses shared values of the people who work together every day to produce results and impact the world around them.
What Is a Healthy Company Culture?
Ask yourself these questions: What makes for a healthy and positive company culture? What can negatively impact culture? Who owns the culture?