Skip Prichard is a growth-oriented business leader, turnaround specialist and keynote speaker. He has written a Wall Street Journal bestselling book called The Book of Mistakes: 9 Secrets to Creating a Successful Future. 

Can you explain the significance of the concept, “Ask. Seek. Knock.”

It may be a simple concept, but it had a profound impact on me.

The late business philosopher Jim Rohn taught that success is not available to everyone. He shared the wisdom from the Bible that says, “Ask, and it will be given to you; seek, and you will find; knock, and it will be opened to you.” Success, Jim taught, is only available to those who ask, seek and knock. That means we must take an active role in seeking wisdom and bettering ourselves.

Learning and growing our business starts with learning and growing ourselves. It is this change that has a lasting impact. I have seen business results soar when a committed group of people embark on the path of personal development. It’s counterintuitive, and many resist it, but it is often the key to changing culture and improving outcomes.