Four Reasons Buyers Hold Back Information
By Michael Boyette, executive editor of Rapid Learning Institute and a thought leader for the .
It’s hard to win in sales when you’re working with only a fraction of the information you need. You’d think that buyers would want to share everything in order to get the best solution to their problem. But it doesn’t work out that way. Here are four reasons you might not be getting all of the information you need, and what you can do about it: