By Gideon Kimbrell, an Overdrive contributor and software engineer entrepreneur

Negotiations are messy. Whether you’re trying to get a job, a car, or a yacht, there will always be people who are difficult to work with. The people who win negotiations are those who understand that “no” often means “not right now.”

When I launched InList, the domain I wanted was taken. Dealing with an infringement lawsuit wasn’t part of our growth strategy, so I approached the owners of the domain, offering to buy it. Their entire brand centered on the domain name; they had no interest in selling.