When it comes to running a business, there is no go-to manual for greatness or a secret recipe for success. There are, however, key ingredients that can contribute to entrepreneurial excellence. As EO Montréal’s Moranne Elarar and Marina Byezhanova can attest, it all starts with hustle and heart. In this special interview, the co-founders of Pronexia—a new generation recruitment firm—open up about their bootstrapping days, their unique hiring methodology, and the role authenticity plays when building relationships and company culture.