Don’t Ever Forget the Value of Content
Written for EO by Linda Anderson.
Entrepreneurs continue to embrace the value of traditional websites and quality online content. Done well, content grabs the attention of potential customers and is a great way to humanize your brand and provide proof of expertise. Simply put, organizations should be putting aside time and resources to support a content marketing strategy!
In this article, I run through the top three reasons content marketing is a great bet for businesses that hope to grow their sales.