Looking for an innovative way to breathe new life into your existing content?
Video is the way of the future. And here’s the best part: You probably already have all the content you need to create a robust set of marketing videos for all your social media channels.
All you have to do is repurpose that content into videos that work well within your existing marketing strategy; no brain-racking required.
Here are seven ideas for growth-focused marketing videos you can create with your repurposed content.
1. Turn almost anything into a video slideshow
One of the easiest ways to repurpose content is to make a video slideshow.
Almost any piece of content has discrete points that can be summed up or condensed into slides, then compiled into a slideshow. Video slideshows work well on most marketing channels, except for YouTube.
Slideshows also make a great addition to product pages. They perform well on social media. You can even turn customer support documents (product use instructions, FAQ pages) into video slideshows.