
Protect Your Business from Zombies
Jamie Gerdsen, an EO Cincinnati member, isn’t preparing his readers for a zombie apocalypse; rather, in his upcoming book, Zombies Ate My Business: How to Keep Your Traditional Business from Becoming One of the Undead, Gerdsen identifies unproductive employees (zombies) and their effect on company growth and the bottom line. Traditional businesses are especially at risk of plateauing or declining after a time of sustained success.