
Adopting a Digital Mindset
By Nicholas Addison Thomas, Director of Strategic Communications at EO
As the Director of Strategic Communications for the Entrepreneurs’ Organization (EO), I am fortunate to be on the forefront of some exciting, new communication strategies that align with our department’s goal of educating and inspiring EO members—and all entrepreneurs—around the world. Fueling a large part of our efforts this year is the adoption of a digital mindset, specifically when it comes to publications. By pursuing a digital focus, we can explore innovative ways to disseminate our content through online outlets and, above all, afford more business owners the information they need to get more out of their entrepreneurial journeys.