
Advice from Warren Rustand: Put Your Head Down and Walk Into the Storm

Written for EO by Kalika Yap, an Entrepreneurs’ Organization (EO) member in Los Angeles. Yap is a thriving serial entrepreneur whose businesses include Citrus Studios, Luxe Link, and the Orange & Bergamot.
She recently attended a Facebook Live stream interview between EO Global Board Director Winnie Hart and Warren Rustand, co-founder of EO’s Leadership Academy in Washington, D.C. The conversation addressed the global pandemic, with EO members asking questions and Rustand providing insights on clarity of vision and certainty of intent.
Kalika Yap shares highlights from the presentation.
You’ve got this.
That’s the message about COVID-19 from Warren Rustand. Rustand has run more than a dozen companies during this career, most recently Providence Service Corp., a publicly-traded social service and transportation firm. He’s taken at least one through bankruptcy, and he’s lived through every crisis in the past 70 years.
In his office in Tucson, Arizona, he has a bronze sculpture of a cowboy in a long rain coat, head down, that Rustand looks to for inspiration. He bought it during that bankruptcy.