Written by David Louden. Dave is a co-founder and partner at Fathom, a strategy and creative consultancy based in Connecticut. In the past 25-plus years, he has worked with leading companies and brands to design futures worth fighting for. Dave also conceived and developed the ubiquitous VeriSign Secure Site Seal and helped grow several start-ups to successful IPOs and acquisitions.

Recently, my team finished a sizable and important project. It was a great team effort, took a lot of time, and left us feeling very proud of our work. What did we do when we finished?

We got right back to work.

This experience—which I’m guessing is familiar to many of you—hit me hard. With how much we put into the work, why didn’t we take time to pause and celebrate?