Tagged: better business practices

How to Build a Solid Sales Machine (Part I)

18 December, 2014

By Brad Stevens, CEO of Whiter Image LLC and an EO Atlanta member

Many have journeyed down this road who have numerous tales of strife and challenges that riddle it along the way; staff turnover, data quality issues, CRM (Customer Relationship Management) software challenges, defining compensation plans, finding solid management to name just a few. However it doesn’t have to be a nightmare with the proper game plan and strategy in place.

I started studying sales models and insights from them resulted in an effective strategy that delivers higher profits, scalability, and predictability! It has taken numerous overhauls and tweaks but we finally got there. In no particular order, these are the first four key areas that I found to be the most critical for building an effective inside sales organization.

Categories: Best Practices Company Culture FINANCES PEOPLE/STAFF Productivity

Tags: best practices better business better business practices lessons learned management

From Neighbor to Enemy: A Lesson in Trust

24 September, 2013

Karen Conroy, EO Central Florida member and president and CEO of Fundraising for a Cause, Inc.

It sounds like a made-for-TV movie, I know. At the time, I wish it had been. But looking back, I’m glad it happened.

The Trusting Neighbor

Last year, my unemployed neighbor approached me about a job. I happened to have an opening in the shipping department. I felt bad for the guy and never had a problem with him as a neighbor, so I gave him the job.

Categories: general

Tags: better business practices entrepreneur entrepreneurs' organization lessons learned trademark

Strong Branding, Check!

5 April, 2013

By: Adam Kleinberg, a Special to Overdrive

Entrepreneurs are hustlers. We wear many hats.

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We’re like the chameleons of the business world, adapting to whatever we need to be at any given moment in time. It is no wonder so many of us struggle when our ventures gain critical mass and it comes time to focus our brand. In the mind of the customer, you get to be one thing. One. That matters because the customer’s mind is where your brand lives. Not in your headquarters. Not on your website. Not in your PowerPoint deck. You don’t get to be five things. You don’t get to be three. If you say you are three things to your customer, you are saying you are nothing. If you say you are three things that your competitors already say they are, you are saying you are less than nothing. Your one thing is the unique value that your brand delivers. Volvo keeps you safe. IBM is building a smarter planet. 7-Up is the uncola.

Categories: EO News PR/MARKETING

Tags: best practices better business practices business entrepreneurs' organization lessons learned management social media technology

The False-Start Entrepreneur

4 March, 2013

By: Allon Raiz, an EO South Africa – Johannesburg member, a Special to Overdrive

As a consultant, I’ve had the privilege of helping countless entrepreneurs achieve growth and greatness over the years. Along the way, I’ve seen many instances of what I call “The False Start”— companies that seem to be getting off the ground and taking their competitors by storm, only to quickly fall short.

Categories: EO News PR/MARKETING

Tags: best practices better business practices economy entrepreneur entrepreneurs' organization leadership lessons learned marketing money tips

Best Practices from a Best Friend

26 February, 2013

By: Tom Salonek, an EO Minnesota members, and CEO of Intertech

Whenever I start to lose perspective over a business frustration, I immediately think of my best friend, Pete, and my thinking straightens mout immediately. Pete is an extremely talented sales guy. He’s fun, humorous and makes others feel instantly at ease. Despite all of the challenges he faces, he never quits striving, believing and being thankful. I’ve been lucky to be Pete’s best friend since we met 25 years ago in college. Believe me when I tell you, Pete makes the world a better place by being part of it.

Categories: Best Practices PEOPLE/STAFF

Tags: best practices better business practices business lessons learned management marketing small business tips

Huge Goals? No Problem!

20 February, 2013

By: Matthew Toren, a Special to Overdrive

On the heels of President Barack Obama’s fourth State of the Union address, I’m pondering the power of huge, if seemingly unattainable, goals. Before both chambers of Congress, the President renewed calls for increased gun control, immigration reforms and making a solid deal on deficit reduction. He also offered proposals for job creation, reducing U.S. dependence on foreign oil and promoting education. And though some of these ideas have bipartisan support, many of them also sounded a bit like pie in the sky or too far-fetched to ever really win support.

Categories: EO News general

Tags: best practices better business practices company culture lessons learned management marketing sales tips

Why You Need More Sleep

5 February, 2013

By: Jane Porter, a Special to Overdrive

When running your own business starts to feel like more than a full-time job, one of the first things to take a hit is sleep. While sacrificing a good night’s rest might seem to be par for the course for entrepreneurs, too little shuteye could soon hurt your business.

You may believe you can function on less sleep than you need, catch up on the weekends or compensate by drinking more coffee. If only it was so simple. Here are five common beliefs about sleep and why they aren’t really so:

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Categories: Inspirational

Tags: better business practices entrepreneur entrepreneurs' organization interview motivational small business

Help! I’m Entering the Market

4 February, 2013

By: Philippe Willie, an EO Switzerland-Zurich member, and the co-founder and CFO of TrekkSoft

Launching a startup in one’s home country is hard enough; executing a multinational marketing and sales strategy to support that startup is a major task. Two years ago, my company, TrekkSoft, began offering tour operator management software in our home market of Switzerland and Central Europe. Our goal was to get global operators on board to scale up the software solution. We discovered, however, that jumping straight into sales and marketing isn’t the best course for launching a startup. Here are some other key things we learned when it comes to entering new markets:

Categories: Best Practices FINANCES general Inspirational PR/MARKETING

Tags: best practices better business practices business entrepreneur entrepreneurship motivational tips

What Does Your Desk Say About You?

15 January, 2013

By: Nadia Goodman, a Special to Overdrive

Look at your desk. Is it scattered with unread papers? Adorned with family photos? Do you have toys that help you think? The way you organize and decorate your desk reveals a surprising amount of information about who you are.

Categories: Best Practices general PEOPLE/STAFF

Tags: better business practices business cubicle entrepreneur entrepreneurship eo social media

Tips on Breaching International Markets

25 January, 2011

By Philip Scott, and EO Sydney member and CEO of Quantum Advantage Pty Ltd.

In my years as an entrepreneur, I’ve found that international markets, while often times attractive, can offer significant challenges. They can be large and fragmented, leading to mounting cultural differences and hiccups while conducting business. I know from experience.

Categories: general

Tags: better business practices international business new markets tips

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Tagged: better business practices