Three Chinese Social Media Must Do’s
By Andrew Collins, an EO Shanghai member and CEO of Mailman
Navigating through the array of Chinese social networks has become a battlefield once only seen in the middle of Bagdad. However there are a few basics one can do when establishing an effective social media plan to connect and ultimately sell your brand to Chinese. This goes for all Chinese, not just the 1.4 billion residing in a city ending with ‘jing’ (Or any other city in China).