Richard Branson on Tackling Challenges
How adventure, celebrity and sheer determination helped the entrepreneur build the Virgin empire.
If you decide to tackle an engineering challenge or to venture into the scientific unknown as an entrepreneur, you’re embarking on a real adventure – difficult, fascinating, often risky. Sometimes you and your team might feel quite alone, while at others you might choose to partner with friends or even competitors. It’s important to remember that we all learn from and build on others’ accomplishments.