By Genevieve George, an EO Sydney member and CEO/founder of Oneshift
As an entrepreneur, speaking in public isn’t a choice. Whether you’re speaking in meetings, to your board, at public events or even in front of the media, it all comes hand-in-hand with the job. I was thrown out and forced to swim in the deep end, which has actually turned out incredibly well for me! I have found that no matter what the context is, there are a few important principles that you should apply to your public speaking to make it a success. After numerous forums, interviews and public events, these are the four most important points I have taken away.