A Business Owner’s Dilemma: Why Price Doesn’t Always Equal Value

By Shawn Freeman, an EO Calgary member and president of TWT Group Inc.

Last year, we thought we’d lost a potential client.

They’d come to us looking for a new IT services provider. We spent time going over features, pricing plans and options for their business. We talked about how great IT stabilizes a business, but also gives it room to grow.

We knew this potential client was talking to a few different services providers and weighing costs.

In the end, they chose the other IT services provider. Click here to view the full article.

Categories: Best Practices FINANCES LEADERSHIP members


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