How to Thrive, Not Just Survive in Business

By Bob Beaudine, from the official EO Dallas blog.

I’ve always loved treasure hunts, secret doors, that special access key or finding something amazing that was there all the time but was hidden somehow from our eye. Well, let me share a secret…

Something profound was going on beneath the surface, something that I would later come to understand as a dynamic principle at work. I began to notice it operating in the lives of people with whom I would interact. But it took me a while to connect the dots on exactly what it was. I soon discovered that this principle has always been there but because of its subtle nature tends to remain hidden. It’s like gravity and wind— you can’t actually see them, but their effect is obvious. This powerful principle has been utilized by successful “dream seekers” throughout time. It’s not complicated; it’s really very simple. Here it is:

You already know everyone you need to know!

Before you balk at the simplicity of that statement, let it sink in a bit. I’m telling you it’s true. I’ve seen it work over and over again. Let me say it again. You already know everyone you need to know. Please go back and read it once more, and this time read it aloud. You might say to yourself, “Okay, fine. Got it, next.” Or you might completely dismiss it as not important and totally miss out on how this principle can work for you.

Consider these “Power of WHO” tips:

  • Don’t make the mistake of thinking you don’t already know enough people who can help you on your quest. It’s really not the best use of your time and energy to start sending e-mails out to people you don’t know or having lunches with strangers.
  • If you really want to pursue a worthy goal or make a significant change in your life, you don’t go external in your approach, you go internal.
  • It’s a false notion to think that your success will come from a bunch of people you don’t know. Don’t expect strangers or even acquaintances to care about you or your goals unless they perceive a desired benefit for themselves.
  • What’s hindered you from getting off the dime? I’ll tell you. You haven’t employed the “Power of Partnering.” Find out more at
  • When we allow others access to our personal world, we give them the opportunity to see into us in ways we’re not able to see ourselves. Help others see the potential you see in them and allow others to give you clues about what they see in you. Everyone involved will enjoy the view.

One of the greatest mistakes in business today is that most people never reach out for help, never lean on their “Who” in times of need. If you want to thrive, not just survive— you have to “Remember, Reach Out and Re-Connect” with your “Who” network! Start today!

For more information about Bob Beaudine, visit

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